Comeval’s corporate image has undergone a change this 2024, and along with the change of image of ARI Armaturen, Comeval’s logo has changed its aesthetics in line with the group.
This change of logo has a series of important reasons that made this renovation a necessary step.
ENHANCING ARI’S IDENTITY
With the new design of the ARI logo, the word Armaturen has been removed to avoid confusion when interpreting this word as the only name of the company and to avoid the word ARI inside the rhombus. Now, leaving only the symbol and improving the legibility of the letters, a better brand identification is obtained.
ADAPTATION TO ARI’S CHANGE
Until this year, the Comeval logo had elements similar to the ARI logo, such as the box that provided a background for the letters or the lines on the edges of the logo. These elements were meaningless with the new change, so it has been decided to give a greater presence to the word Comeval with a powerful typography and a new eye-catching colour. With these modifications, the aim is to show a strong, visible and legible identity, reducing the number of elements to be able to adapt to any context.
In the same way as the Comeval logo, our private brands will also see a change in their aesthetics, giving them more personality and distinguishing them from each other to highlight the specialisation of each of our areas of work.